Russo’s offers unique menu items made with only the freshest ingredients. Whether it’s pizzas, pastas, sandwiches, salads soups or desserts we cater to a variety of menu offerings. (food shot… nice pasta image or combo of multiple dishes could be nice)

Our commitment to quality is a testament to Chef Russo’s culinary vision. Chef Russo hand selects only the best ingredients from around the world. (photo of Anthony sourcing product in Italy)

Russo’s is proud to offer gluten-free pizzas and pastas in each of its locations. 20% of Americans include gluten-free foods in their diets according to a Gallup poll. (show gluten free pizza)

Russo’s is an award winning brand with exceptional performance. The average net cash flow is 18.2%, and we offer an impressive business model to build sales. (busy restaurant image—polk st)

Russo's Coal-Fired Italian Kitchen video

About CHEF RUSSO

The son of first-generation Italian immigrants, Chef Anthony Russo grew up in a New Jersey home where the kitchen was the center of family life. There was always cooking and baking at home, and many of the ingredients came from the family garden. Just the way Grandpa and Nonna Russo did back in Avellino, Italy.

These experiences stuck with young Anthony as his family moved to Galveston, Texas, in 1978. His father opened Russo’s Italian Restaurant, which quickly became a local favorite. Just like that, Anthony found a second home in the restaurant kitchen. By the age of 12, he was learning family recipes from relatives who flew in from Naples and Sicily each summer. Making pizza and scacciata (calzones) became his passion.

Anthony Russo age 12
Anthony Russo age 17
Russo's Family

IT’S ALL ABOUT THE FOOD, AND THAT’S WHAT RUSSO’S HAS BEEN ALL ABOUT SINCE 1992.

Our secret recipe? Our 100 year-old family recipes feature custom blends of spices and proprietary ingredients that will leave your competitors far behind. To make a true New York-style crust you need the right flour, at Russo’s we make our pizza dough fresh daily along with our pizza sauce, our traditional family recipe made with tomatoes grown in California and topped with 100% mozzarella cheese from a Wisconsin dairy farm.

REAL INGREDIENTS, NOTHING PACKAGED.

Always fresh, never frozen! In every Russo’s location you’ll be making fresh pesto sauce and marinara sauce; hand-crushing tomatoes, chopping fresh vegetables, rolling fresh Italian meatballs or stirring minestrone soup simmering with the aroma of fresh garlic. Everything works together to keep this award-winning pizza brand true to its chef-driven roots. High quality and authenticity are hallmarks of Russo’s New York Pizzeria,® a worldwide chain with a boutique feel and rewarding restaurant pizza franchise opportunities. We don’t just follow a formula in our kitchen–we really cook. Whether you come to us or we come to you via catering or delivery, you’ll experience Italian cuisine as it was meant to be, crafted with skill, care and art – with high standards and high expectations. We welcome you to join our success by becoming part of our original Italian pizza franchise family.

Request More Info

Fill out the form to download our free Russo’s New York Pizzeria franchise brochure. This information packet includes:

  • Research information on Russo’s New York Pizzeria
  • Restaurant specifications and site criteria
  • Initial start-up cost estimate

For international markets, Russo's offers area development opportunities, which secures a city or region for multi-unit development over a period of years. We do not currently offer single units in international markets.

PROUD OF OUR ITALIAN

HERITAGE

In traditional Italian families, some of life’s greatest joys take place around the table. Italians understand the magic created when you incorporate the joy of great conversation with the pleasures of beautiful food and drink. At Russo’s we strive to recreate this sensation between family and friends at every meal. It’s not just the food that keeps our guest’s coming back, they come for the Russo’s dining experience.

“If it isn’t fresh, don’t serve it.”

Our recipes, our ingredients and our artisanal thin crust pizzas all speak to our brand promises to serve our guests the freshest ingredients sourced directly from dairy farmers, tomato growers, and olive oil producers. We then take those fine natural ingredients and use them in our kitchens each day to prepare all of our homemade sauces, salad dressings, pizza dough, fresh pasta and more.

Russo's Family footer Russo's family italian pizza kitchen

Our UPSCALE-CASUAL

FRANCHISE CONCEPT

In the 19th and 20th centuries New York was the port of entry for hundreds of thousands of Italian immigrants. Some moved on to other cities, but many stayed and settled in New York City. One of the culinary capitals of the world, New York is known for its Italian food and particularly, pizza.

Russo’s New York Pizzeria® is designed for the lunch guest on-the-go, fast-paced counter service, where a slice and salad can be delivered in under seven minutes. The menu features our award-winning pizza with an ample selection of appetizers, salads, and pasta dishes for guests who prefer to dine-in.

This franchise has the option of offering full-service experience, depending on the day or the guests’ needs. For most of our New York Pizzerias, takeout or delivery services constitute the lion’s share of their business. All New York Pizzerias serve beer and wine as a complement to a menu mix that averages between 5-10% of total sales.

next-generation

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russo's pearland pizzeria franchise exterior
russo's pearland pizzeria franchise interior
russo's spring pizzeria franchise interior

RESTAURANT SPECS

  • 1,200 – 1,800 sq ft  (95-150 square meters)
  • Inline retail, end caps, multi-use centers, malls, neighborhood centers, etc.

CUSTOM FEATURES

  • Dine-in, take-out, delivery, catering
  • Menu customized to your market with local flavors
  • Custom built and custom design from the inside out

How much can I make? - Franchise Profitability

Russo’s has outranked PMQs chain store average for pizza chains, resulting in some of the highest averages in the industry and an ideal choice for a low-cost pizza franchise. Franchise times lists Russo's on the 2018 Top 200+ Franchise list. Learn more about our pizza franchise revenue potential.

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Estimated initial investment and franchisee qualifications:

  • $200,000 in liquid assets.
  • Net worth of $750,000.
  • Strong credit.
  • Estimated initial investment starts at $454,350.

The following data involves historic performance information for Restaurants owned by us or our affiliates and Restaurants operating under effective Franchise Agreements that were open for 12 months or longer as of December 31, 2017. There were a total of 29 franchised Russo’s New York Pizzeria Restaurants operating under effective Franchise Agreements as of that date, 20 of which had been open for 12 months or longer in the United States, and there were a total of six Russo’s New York Pizzeria Restaurants owned by us or our affiliates, all of which had been open for 12 months or longer as of December 31, 2017. The following results include (a) the average Gross Sales for company-owned Russo’s New York Pizzeria Restaurants for the fiscal year ending December 31, 2017 and (b) the cash flows for company-owned Russo’s New York Pizzeria Restaurants only for the fiscal year ended December 31, 2017. Because we do not maintain the accounting records of our franchisees, we are unable to make any representation with respect to the reliability of the expense data of franchised Restaurants.

$135 BILLION (2017)

World Pizza Market

Current sales + 5-year forecast

world class pizza franchise opportunities

International Growth

Large pizza chains continued to expand beyond U.S. borders this year, with a keen focus on nations with rising disposable incomes.Pakistan is the world’s fastest-growing retail market, according to Euromonitor International, with Pizza Hut planning to double its store count in Pakistan to 150 over the next five years.

Almost two-thirds of the 200 million people are younger than 30, according to Bloomberg, with disposable incomes doubling since 2010 and 40% of household expenditure spent on food. According to a recent article in The New York Times, many nations view Western foods such as pizza and fried chicken as status symbols, furthering the growth of fast-food brands in places such as Ghana, Africa. And Euromonitor International showed sales at Middle East and Africa pizzerias (chain and independent) growing from $4.29 billion in 2015 to $4.66 billion in 2016.

Russo's half pizza

Why Is Everyone Talking About Russo's?

All across globle, the fast-casual dining concept has really caught fire, and Russo’s owns a unique slice of it. According to PMQ Pizza Magazine, pizza is a $135 billion industry world-wide with the U.S. making up the largest share at $45.1 billion. People have a serious interest in high-quality food these days, and we take that interest very seriously.

Our recipes, our ingredients, our artisanal, thin-crust pizza, all meet the demands of modern consumers who demand taste and quality, and are willing to pay a little more for it–slightly upscale, gourmet-conscious diners who place a premium on quality natural ingredients and preparation, who want to feel like somebody’s cooking for them personally. The world’s eating habits are changing, and we’re helping that happen in a healthy, appetizing way. In keeping with modern tastes, there’s a wine bar, there’s a gluten-free menu, there’s a source for our ingredients, there’s a trained chef in the kitchen. Italians are famously emotional about their cooking, and that feeling is what makes pizza so loved by people the world over: it’s a social food, meant to be shared and exclaimed over, with a sense of occasion.

Franchise Success Stories

"I really liked the business concept. It generates great returns because there are multiple sources of revenue."

Sam

Sam – Houston, Texas

Multi-Unit Owner of Two Locations – Since 2005

"From the moment customers walk in, they know they’ve come somewhere special. They’re getting a true slice of New York."

Guillermo

Guillermo – Houston, Texas

Multi-Unit Owner of Four Locations – Since 2010

"Working with a franchise takes a big load off of your shoulders. They have everything to help you get started."

Alex and Nivine

Alex and Nivine – Houston, Texas

Single-Unit Owner - Since 2006

4 BIG OPPORTUNITIES

Income streams flow together

The pizza industry is teeming with opportunity and room for innovation. However, only Russo’s has captured all four key revenue segments in the fast casual market. Four important income streams flow together, to capture more market share:

pizza sit-down dining table

Sit-down Dining

Our classic pizzerias serve fresh, made to-order pizza, pasta and salads, allowing customers to experience the traditional New York pizzeria feel at a reasonable price.

pizza delivery services

Delivery

Pizza delivery services allow customers to call in or, increasingly, place their orders online. Traditionally, this is a key service to most popular pizza franchises, but what differentiates us is our full menu in addition to pizza which increases overall sales.

pizza takeout services

Takeout

Approximately 20% to 45% of our customers prefer takeout, making this service the most popular and profitable, offering the same quick convenience as delivery minus the tip.

pizza catering

Catering

We offer full-service catering for events large and small, corporate or private. Let our serving staff take the pressure off so you can relax and enjoy the occasion. We offer a full menu of Italian specialties or we can customize a buffet for a less formal setting.

Global Franchise Opportunity

Become part of the largest pizza franchise in the world.

You can choose between a national pizza franchise opportunity and international pizza franchise opportunity, we can review specific territorial boundaries with you.

Coming soon

  • Laredo, TX
  • Tomball, TX

Available Markets

  • Azerbaijan
  • Bahrain
  • Canada
  • Chile
  • China
  • Colombia
  • Costa Rica
  • Cyprus
  • Dominican
  • Ecuador
  • Egypt
  • France
  • India
  • Ireland
  • Japan
  • Jordan
  • Kuwait
  • Lebanon
  • Malaysia
  • Mexico
  • Nicaragua
  • Oman
  • Panama
  • Peru
  • Philippines
  • Poland
  • Republic
  • Russia
  • Saudi Arabia
  • Singapore
  • South Korea
  • Taiwan
  • Turkey
  • United Kingdom
  • United States
  • Vietnam

Existing Locations

  • Austin, TX
  • Brownsville, TX
  • Conroe, TX
  • Dallas, TX
  • Galveston, TX
  • Harlingen, TX
  • Houston, TX
  • League City, TX
  • McAllen, TX
  • Pearland, TX
  • San Antonio, TX
  • Spring, TX
  • South Padre Island, TX
  • Sugarland, TX
  • The Woodlands, TX
  • Tulsa, OK
  • Germantown, TN
  • Tulsa, OK
  • Miami, FL
  • Clearwater, FL
  • Dubai, UAE
  • Abu Dhabi, UAE
  • Riyad, Saudi Arabia

Do you qualify?

We’ve spent years developing successful business strategies for initial investments that are among the lowest in comparable restaurant industries.

As a best practice, we first evaluate all applicants based on a checklist of considerations:

PERSONAL CHARACTERISTICS

  • A sound background in business development
  • A willingness to be hands-on in the running of your business
  • The ability to work independently within the structure of the Russo brand
  • A well-established network of local partners, authorities and opinion leaders
  • Good standing within the community
  • A track record of maintaining a successful business

FINANCIAL QUALIFICATIONS (Domestic)

  • Net worth minimum: $750,000
  • Good credit standing
  • Have capital to invest or access to third-party financing
  • Minimum cash-on-hand: $200,000

OPENING AND ONGOING COSTS

  • Initial investment starts at: $450,000
  • Royalty: 6%
  • Brand Management Fund: 1%

WE OFFER VARYING FRANCHISE OPPORTUNITIES INTERNATIONALLY

For international markets, Russo’s offers area development opportunities, which secures a city or region for multi-unit development over a period of years. We do not currently offer single units in international markets.

Application Process

What happens when?

From the initial contact to your first restaurant opening we have a standard procedure for franchise candidates. Here’s what happens and how long it’s likely to take. Please remember, this is approximate and subject to change due to many factors. Depending on how it all works out, this process usually takes approximately nine months to a year from initial contact to the opening of your first Russo’s restaurant.

Awards & Recognition

forbes qsr Entreprenur franchise times nations restaurant news pizza today hot franchise business review entrepreneurs franchise houstonpress Best of city search rachaelray technomic chain leader ifa

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